The Guernsey Event Company

Alex Bridle, Founder and Managing Director

Alex has worked in the hospitality and event management industries for over 20 years with a career that has included senior managerial positions at Shangri-La Hotel Singapore, Grosvenor House Hotel London and Ballymore Leisure (London based group of bars, restaurants and night clubs). Prior to joining the world of 24/7 hospitality and event organisation, Alex was Marketing & Promotions Manager for publisher Newsweek International based in London and Hong Kong and then Time magazine in Hong Kong.

Alex’s introduction to event organisation began in 1987 with the unprecedented overland charity expedition “The Cape to Cape” where a 20 year old Dennis fire engine travelled 22,000 miles from Cape North on the Arctic Circle to Cape Agulhas, the southern-most tip of Africa in aid of The Samaritans. Organised and executed by a team of individuals, the majority of whom were under 25, all of whom had full time jobs, The Cape to Cape raised in excess of £250,000 for The Samaritans.


Natalie Davidson, Head of Events

Natalie has worked in event management for 20 years with valuable experience in both London and Guernsey. Natalie has honed her event management skills with specific experience in three different industries: classical artist management company where she worked in the orchestral touring department organising tours across the world, including taking the first Western orchestra to China, the Prince’s Trust and the Royal British Legion organising events; and a publishing company organising conferences and seminars for the company’s magazines and their associated award ceremonies.

Natalie is no stranger to events that are planned and delivered on a regional and world stage with a major highlight being an international finance charity dinner held in London attended by over 1,200 guests and which raised £1.2 million pounds in just 30 minutes: the event was and remains the biggest corporate fund raiser for the charity.


Carl Thomas, Head of Logistics

Carl is a natural organiser.  He has gained a wealth of experience organising a variety of events including fundraisers, music concerts and in-house corporate functions, seminars, meetings and events.  Always one to spot or even start a new trend, his ‘can do’ approach and particular skills in production, audio visual, lighting & set design bring additional expertise to compliment to the team.

Carl is responsible for the creation & management of websites and takes care of the company and events social media accounts and has particular talents in branding and computer aided design.  Outside of work he is a live music fan and a keen supporter of his local football club where he regularly hosts social functions.